IMAGINE if your customer cannot read your website because it is loading too slow, and they cannot navigate your website because it is not user-friendly. If the design features do not match the business type, your customers may feel they have been sent to the wrong site and will not place an order.
If your website loads slowly, this can be a result of the data files being too large. Often this will occur if the image files are too large and cause the site to load slow. Research shows potential customers may not wait for the site to load. Potential customers may become impatient and leave your site.
If your website is not user-friendly, your customers may not be able to locate where they need to click next, and the purchase may not happen.
Getting a professional website designer can assist you with the review of your website and make recommendations. Professional web designers are able to revamp your website and ensure that it is user-friendly.